Episode 4

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Published on:

3rd Dec 2021

Episode 4: Money Mindset Real Talk: None Of That "Charge What You're Worth Shit

Therapists tend to struggle with money, setting rates, and understanding the value of what they offer. Hey... We never had business training, so it makes sense.

How many times have you answered a phone call from a potential client and said, "My rate is 150, but my sliding scale is 30-150?" Your own anxiety caused you to immediately offer a sliding scale without being asked for one.

The mental health profession is crucial, necessary, and undervalued. We as a profession tend to be our own worst enemies when understanding the value that we offer.

We all have our own money traumas, fears, cultural narratives...

As a therapist and entrepreneur who used to have a GIGANTIC gambling addiction, money has always been triggering.

Whether you are saying...

  • You don't deserve to make money
  • You don't get into this field to make money
  • Talking about money makes me uncomfortable
  • Charging money goes against my values

If you're a licensed therapist, then you have...

  • At least a masters degree
  • Thousands of hours towards your licensure
  • Continuing ed hours
  • Student loan debt
  • Thousands of supervision hours

Yet you still can't understand that your time is valuable. We don't charge for 60-minute increments of our time. We charge for the transformation.

If you're still reading this, ask yourself how much you spend on your own self-care and what it does for you?

Most people say something like "I spend $100/week on a massage + tip."

  • It makes me feel relaxed
  • It's my me-time
  • It's self-care
  • It helps with pain and anxiety

As therapists, we offer ^^^ and muchhhhhhhhhhhhh more.

Let's start to understand that we are allowed to charge fees, enforce cancellations and no-shows, and more importantly, MAKE MONEY AND HELP PEOPLE SIMULTANEOUSLY!

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Thanks to Our Sponsors: The Receptionist for iPad!

The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist for iPad is a HIPAA-ready digital check-in system that eliminates the need to walk back and forth from your office to the waiting room to see if your next appointment has arrived. Clients or patients can check in for their appointments, and you'll be immediately notified by text, email, or your preferred channel. Break free from interruptions and make the most of your time, because it is valuable. Start a free 14-day trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link to get your first month free if you decide to sign up.

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You'll get a practical structure for therapists who want to start a podcast but don’t want to rush, perform, or build something they can’t sustain.

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Mentioned in this episode:

The Receptionist for iPad

 The Receptionist for iPad is a HIPAA-ready digital check-in system that eliminates the need to walk back and forth from your office to the waiting room to see if your next appointment has arrived. Clients or patients can check in for their appointments, and you'll be immediately notified by text, email, or your preferred channel. Break free from interruptions and make the most of your time, because it is valuable. Start a free 14-day trial of the Receptionist for iPad by going to https://thereceptionist.com/privatepractice. Make sure to start your trial with that link to get your first month free if you decide to sign up.

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About the Podcast

The Neurodivergent Entrepreneur
Honest conversations about building a business while Autistic, ADHD, or both — the self-doubt, the chaos, and everything in between.
The Neurodivergent Entrepreneur is a podcast for ADHD, Autistic, and otherwise neurodivergent entrepreneurs who are building businesses, creative work, and lives that actually fit how their brains work. Hosted by Patrick Casale, this show is for people who
want to create meaningful work, make money, grow their impact, and build something sustainable without losing themselves in the process.

Being a neurodivergent entrepreneur can feel like holding a lot of contradictions at once. You may have big ideas, deep passion, creative energy, and a strong desire to do things differently. You may also be navigating burnout, masking, self-doubt, perfectionism, rejection sensitivity, executive dysfunction, inconsistent energy, and the pressure to keep showing up when your capacity is already stretched. This podcast speaks to that reality honestly, because building a business around your brain, your values, and your lived experience can be powerful, complicated, messy, and deeply personal.

Patrick Casale is a therapist, entrepreneur, speaker, retreat host, group practice owner, and neurodivergent business owner who has built, grown, burned out, pivoted, and kept going. His work brings together clinical insight, lived experience, business perspective, and real conversation about what it actually takes to create something that feels aligned. His conversations are direct, compassionate, unfiltered, and practical, with room for both the emotional reality of entrepreneurship and the concrete decisions that shape a sustainable business.

New episodes drop every Wednesday and feature honest conversations with neurodivergent entrepreneurs, creators, therapists, business owners, and leaders. Together, Patrick and his guests explore entrepreneurship, identity, mental health,
creativity, leadership, systems, money, visibility, community, sustainable growth, and the behind-the-scenes reality of creating work that matters.

Build the business. Protect your capacity. Create work that actually fits.