Episode 98

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Published on:

12th Aug 2023

Episode 98: Create Captivating Content: "Sticky Profiles" [featuring Anna Walker]

How many times have you heard me say that you "Can't be the Applebees of Therapy?"

During this episode, I talk w/ Anna Walker, marketing specialist for mental health therapists, and her FB group "Get Booked Out."

We talk about what helps you stand out on your therapist directory pages and websites, and how you can avoid sounding JUST like everybody else.

Anna and I talk:

  • The importance of authenticity in content creation
  • The power of being relatable
  • How to write your profile without sounding like a walking DSM-V
  • How to get more private pay clients
  • Anna talks about how to create a "sticky" profile page


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Thanks to Our Sponsors: The Receptionist for iPad!

✨ The Receptionist for iPad:

I want to thank The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

Mentioned in this episode:

The Receptionist for iPad

 The Receptionist for iPad is a HIPAA-ready digital check-in system that eliminates the need to walk back and forth from your office to the waiting room to see if your next appointment has arrived. Clients or patients can check in for their appointments, and you'll be immediately notified by text, email, or your preferred channel. Break free from interruptions and make the most of your time, because it is valuable. Start a free 14-day trial of the Receptionist for iPad by going to https://thereceptionist.com/privatepractice. Make sure to start your trial with that link to get your first month free if you decide to sign up.

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About the Podcast

All Things Private Practice Podcast
Real, authentic conversations about the psychological side of small business ownership, private practice startup, and entrepreneurship.
All Things Private Practice Podcast TM is where we dive deep into the gritty, unfiltered world of being a mental entrepreneur, mental health professional, and a private practice therapist. Join us as we explore the emotional roller coaster of small business ownership, tackling the raw and unapologetic aspects that often go unspoken. In each episode, we fearlessly dissect self-doubt, resilience, impostor syndrome, and paralyzing perfectionism. This podcast normalizes fear and failure and helps make the small business journey relatable.
Patrick Casale is an Autistic ADHD licensed clinical mental health therapist, group practice owner, business coach, consultant, AuDHD TEDX speaker, retreat host, and serial entrepreneur. He interviews industry experts to share their stories of resilience, and to offer "how-tos" to help support your entrepreneurial journeys.
This is the All Things Private Practice Podcast, where authenticity meets audacity, and the road to success is paved with resilience. Doubt Yourself Do It Anyway TM