Episode 98: Create Captivating Content: "Sticky Profiles" [featuring Anna Walker]
How many times have you heard me say that you "Can't be the Applebees of Therapy?"
During this episode, I talk w/ Anna Walker, marketing specialist for mental health therapists, and her FB group "Get Booked Out."
We talk about what helps you stand out on your therapist directory pages and websites, and how you can avoid sounding JUST like everybody else.
Anna and I talk:
- The importance of authenticity in content creation
- The power of being relatable
- How to write your profile without sounding like a walking DSM-V
- How to get more private pay clients
- Anna talks about how to create a "sticky" profile page
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Thanks to Our Sponsors: The Receptionist for iPad!
I want to thank The Receptionist for iPad for sponsoring this episode.
The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.
Mentioned in this episode:
The Receptionist for iPad
I want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
