Episode 31: Practice Building Pioneers [featuring ZynnyMe Founders Kelly Higdon & Miranda Palmer]
Have you ever told yourself that you, as a therapist, can't make money and help people?
Often therapists don't know where to begin when building a business, so they get stuck before they can even really get started. That's why business training for therapists makes such a difference in their success.
In this episode of the All Things Private Practice Podcast, I speak with Kelly Higdon and Miranda Palmer, the co-founders of ZynnyMe, one of the pioneers in the private practice coaching world.
We talk about:
- how it is more than possible to build a private practice that will sustain you so that you can stop "selling Tupperware door to door."
- the correlation between "burnout" and "bleeding hearts" and why you DO need to actually be paid for the work you do
- the need for conversations about money and therapy
- the need for a collective effort from therapists to heal their money trauma
- how a side hustles aren't always the answer to burnout
- why a business partner is like a marriage (and harder to get out of)
- the possibilities that come when you leave the door open for change... planned or not
- the courage to walk away and "detox" from agency work
More about Kelly Higdon, LMFT:
Kelly Higdon, LMFT, believes that private practice is one of the solutions to increasing access to quality mental health in our communities. Her passion lies in empowering private practice owners to serve at their highest and best, improving clinical outcomes through their business planning, and breaking the statistic that mental health clinicians are the worst paid Masters’ degree. She has helped thousands through training, education, and coaching.
More about Miranda Palmer, LMFT:
Miranda Palmer, LMFT, loves helping therapists bridge the gap between what it takes to be a great therapist who gets great clinical outcomes and what it takes to run a successful therapy practice. She has helped thousands of therapists from around the world make the mindset shifts that allow a more effortless application of marketing strategies that grow a private practice that is not just financially sustainable, but that gets great clinical outcomes.
Kelly and Miranda have over 10 hours of free training, including some that are CE eligible here: zynnyme.com/free
Website: zynnyme.com
Join the waitlist for the Zynnyme Business School here.
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A Thanks to Our Sponsor!
I would also like to thank Diversion Center for sponsoring this episode.
Go to courtmandatedtraining.com and watch the free webinar to get started.
Mentioned in this episode:
A Thanks to Our Sponsor, The Receptionist for iPad!
Visit the website for The Receptionist for iPad here!
Mentioned in this episode:
The Receptionist for iPad
I want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
